How to Plan and Host Worthwhile Online Book Events – by Jane Friedman…

Chris The Story Reading Ape's Blog

Since the pandemic arrived in early 2020, the entirety of the publishing community has turned its eye toward online events as a key way to spread word of mouth about books. And a lot continues to ride on the success of these events. Yet how many authors have been effectively trained in staging a meaningful online event—especially one that translates into sales?

I reached out to some of the most experienced and astute authors and marketers to share their best practices for online book events, regardless of the platform you’re using.

Continue reading HERE

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