It isn’t easy to find the “perfect” book to read, and once you read that book, you need to find another.
This question is important from two different perspectives:
- Customers want to learn about the best ways to find the books they are likely to enjoy the most.
- Authors and publishers want to know the different ways that customers might search for their books to aid in their marketing strategies.
I will start out by listing common methods that customers use to search for books.
Then I will share a couple of creative strategies for finding a good book to read.
I hope some of my readers will add helpful comments. Don’t be shy.
HOW CUSTOMERS SEARCH FOR BOOKS
Following are a variety of book-buying habits.
- Browse bestseller lists. This is highly popular. The idea is that there should be some good books on these lists. Fortunately, for authors…
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