The potential for artificial intelligence in the world of fiction #writing #amwriting #AI

I was reading a book this week, The power of habit. The second section looks at how business has embraced Artificial Intelligence (AI) and machine learning technologies to predict buying behaviors for their customers. This works very effectively due to the way we humans follow habitual buying patterns. In the book they discuss the infamous Target story where they sent promotions for baby related products to a 15 year old girl, initially causing outrage from her father. Essentially the machines knew she was pregnant before her family did. How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did

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